Author: Maribeth Kuzmeski
Description: Available as a Soft Cover, 207 pages, or as an Audio Book, 3-CD Set
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inspired marketer and lifelong sports fan. In this idea-filled book, she explains how to move your sales and marketing team into the Red Zone- the final 20 yards before the goal line, or in your case, the unmarked territory where you either win or lose a client- and how to SCORE once you get there.

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