Creating and protecting a niche that distinguishes you from everyone else in the industry is not an option. It is the lifeblood of your business. Dr. Lynda Falkenstein’s information-packed CLAIM YOUR NICHE Toolkit gives you the necessary skills.

*Is your firm the only game in town?
*Do people consider your service first and price later?
*Are you perceived as sufficiently Special that prospective customers can tell you apart from the rest of the pack?
*Do you know who your target clients are? Who they are not?
*Can you turn down the wrong business?
*Do clients know what you stand for?
*Do you have a powerful marketing system capable of making your niche a household word?
More Info

• Is your firm the only game in town?
• Do people consider your service first and price later?
• Are you perceived as sufficiently Special that prospective customers can tell you apart from the rest of the pack?
• Do you know who your target clients are? Who they are not?
• Can you turn down the wrong business?
• Do clients know what you stand for?
• Do you have a powerful marketing system capable of making your niche a household word?

List Price: $156.70 Special Offer: $125.00
(Save over $30.00)

A collection of books, CDs, articles and more to help you grow your business to the next level.

Includes:
1. Top Gun Prospecting
Author: D. Scott Kimball
Description: Hard Cover, 189 Pages
List Price: $30.00

2. Investment Leadership
Author: Jim Ware
Description: Hard Cover, 352 Pages
List Price: $49.95

3. NicheCraft
Author: Dr. Lynda C. Falkenstein
Description: Soft Cover, 300-Pages
BONUS: Interview with the Author
List Price: $24.95

4. Foundations of Leadership: Relationship Effectiveness
Producer: Michael J. Beck, The Insurance Coach
Description: 1 Audio CD
List Price: $19.95

5. Straight to the Top and Beyond
Author: John Amatt
Description: Soft Cover, 175 Pages
List Price: $13.95

6. Article: How to Show Prospects & Clients That You’re Really Listening by Jeff Davidson
List Price: $4.95

7. Article: Seminar Selling: Cultivating the Affluent by Lyn Fisher & Sydney LeBlanc
List Price: $4.95

8. Laminated Bookmark
List Price: $3.00

9. $5 Gift Certificate
More Info

Includes:
1. NicheCraft: Using Your Specialness to Focus Your Business, Corner Your Market and Make Customers Seek You Out
Author:Dr. Lynda Falkenstein
Description: Soft Cover, 304 pages
List Price:$24.95

2. The Path to Million Dollar Production: Written for Financial Advisors
Author: Patti Branco
Description: Soft Cover, 114 pages
List Price: $17.95

3. Take Your Business to The Next Level: A 90 Day Plan for Achieving a Breakthrough
Authors: Duncan MacPherson and David Miller Description: Soft Cover, 162 pages
List Price: $34.95

4. Practice Power: 12 Steps to Take Your Business to the Next Level
Author: Joseph Lukacs
Description: Soft Cover, 191 pages
List Price: $22.95